
SMS Campaigns in Collections: What Actually Drives Payment Performance
One agency spent three years fighting carrier blocking and aggregator issues with their SMS provider. After switching approaches, they generated 10,000 paid accounts from text campaigns, at $33.63 in revenue per text sent. Daily collections jumped from $1,500-$2,000 to $5,000, $8,000, and $13,000 days after combining SMS campaigns with a streamlined consumer portal.
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